WE MIND Social Toolkit

For Mental Health Awareness Month, we’d love for you to co-create the campaign with us. Here are some templates and suggestions for getting started.

The Campaign

When youth come together, transformation happens. Individual experiences turn into collective power, ensuring you are not only heard, but actively included in shaping the conversations and solutions that affect your well-being.

Throughout the month of May, join our social-led campaign by Active Minds that puts youth in the driver’s seat, by elevating youth voices and ideas, and mobilizing young people to become mental health advocates.

The Ask

As youth leaders, we’d love for you to co-create the campaign with us, both through submitting photos and quotes that we’ll use on the Active Minds account, as well as by posting your own content — more information below.

Social Templates

(Sample image provided in the graphics templates)

Graphic Starters

Post Copy

We welcome you to use your own words for the post caption, but if you’re unsure where to start, here are some examples:

Post 1

It’s time for youth to take control of decisions relating to our mental health. This mental health awareness month show WE MIND by becoming a mental health advocate.

Post 2

Show how you mind, in your own way. Join us in becoming a youth mental health advocate at the link in bio.

Post 3

It’s time we all mind that we’ve been left out of mental health decisions. Find out how you can join us as a youth mental health advocate at the link in bio.

How to Edit Templates

Posts & Stories (Canva Files)

  1. The templates are built in Canva (In-Feed / Stories); you can log in with an email account.
  2. To edit the template, create a copy of the file by clicking File > Make a copy.
  3. Some templates have editable text, while some have space to add your own image.
    • To add text, simply type in the textbox.
    • To add an image, drag and drop your image into the frame.
  4. When you’re done, click Share > Download. [File Type] PNG to save your image.
  5. Some Instagram Story templates have a placeholder or link. Open the Instagram app to upload the image, and place a link sticker in the designated location.

Profile Frame (Twibbonize Campaign)

  1. The template is built in Twibbonize; you can log in with an email account.
  2. Visit the campaign link and click Choose Your Photo.
  3. Add your photo from your computer or device.
  4. When you’re done, click Download and wait for your photo to be processed
  5. After roughly 10 seconds, click Download again to save your image.
  6. Click Post and log in or create a Twibbonize account to share across your socials

Submit Photos & Quotes

We would love to feature you and your chapters in our own content! If your interested, please share photos of your advocacy or events to the following folder, and share your own opinions by answering this prompt in writing or recording a video:

What’s one thing about mental health that you wish people actually listened to—and what would change if they did?

Have Questions? Need additional support? Contact our Chapters team at chapters@activeminds.org for assistance.